SIGNATURE CARE OPTIONS
Complete, continuous midwifery care from pregnancy to parenthood
Every family's needs are different. My three complete-care options are designed to give you continuity with the same trusted midwife, unhurried appointments and compassionate, evidence-based support throughout pregnancy, birth and the early postnatal period.
You can choose essential complete care, a fully inclusive journey with additional specialist support, or combined midwife and doula care. Whichever option feels right for you, your care will be thoughtfully shaped around your individual needs, choices and circumstances.
Care is available across Norfolk, Suffolk, Cambridgeshire, Essex, Bedfordshire and Hertfordshire.
If you are unsure which option would suit you best, book a gentle chat and I will help you explore your choices without pressure.
Looking for antenatal-only, postnatal-only or individual appointments? Explore my Care Journeys
Care Options
Embrace essentials
£7,500
Complete, continuous midwifery care without the additional specialist services
signature embrace
£9,000
Complete midwifery care with carefully chosen pregnancy and postnatal specialists included
The full embrace
£10,000
Complete care supported by both a midwife and a birth and postnatal doula
Monthly payment options are available. Full details of everything included can be found below.
INTRODUCING
Embrace Essentials
Complete, continuous care with your own trusted midwife.
Embrace Essentials is for families who want complete independent midwifery care from pregnancy through to early parenthood, without the additional cost of specialist services included in the Signature Embrace.
Your care includes:
Regular, unhurried antenatal appointments in your own home
Continuity of care with the same midwife throughout your journey
Personalised, evidence-based guidance shaped around your individual needs
Time to discuss your choices, worries and birth preferences without feeling rushed
Birth preparation and support for your chosen place of birth
24-hour on-call support from 37 weeks until your baby arrives
Continuous support during labour and birth
Gentle postnatal care during your first week together
Support by telephone, message or email whenever you need reassurance
The option to add other trusted pregnancy and parenting professionals to your care
You will receive the same calm, nurturing and clinically focused midwifery care at the heart of the Signature Embrace, while having the freedom to add other services only if you want them.
Your investment £7,500
Monthly payment options are available
Signature Embrace
Complete pregnancy, birth and newborn care
Signature Embrace is a fully planned journey of continuous, personalised care from pregnancy through to your first week with your baby. It includes all the midwifery care provided with Embrace Essentials, together with carefully chosen specialist support and thoughtful extras. These are arranged and coordinated for you, reducing the mental load and allowing you to concentrate on yourself, your baby and the experience ahead. Whether you are planning a home birth or would like support within hospital, your care will be shaped around your circumstances, preferences and emotional wellbeing. You will have the time and space to feel informed, prepared and genuinely supported at every stage.
Your investment: £9,000
Monthly payment options are available
The Tender Start Antenatal Embrace
Unhurried care as you prepare to meet your baby
Your antenatal appointments take place in the comfort of your own home and usually last around 2 hours. Each appointment includes a complete wellbeing assessment for you and your baby, alongside plenty of time to talk through your questions, feelings and choices.
Appointments are usually arranged every four weeks until 28 weeks, every two weeks until 36 weeks and then weekly until your baby arrives. This can be adapted around your individual needs.
Your midwifery care and preparation include:
*Regular antenatal assessments for you and your baby
*Telephone, email and WhatsApp support between appointments
*Access to my Pregnancy Path email series and Mindful Pregnancy audiobook
*A Birth Confidence session
*A Journey to Birth preparation session
*A practical parent-to-be session for you and your partner
*Preparation for feeding and caring for your newborn
*A blood test at approximately 34 weeks when planning a home birth
*Optional additional screening and blood tests, with laboratory charges where applicable
Additional specialist and wellbeing support:
*A pregnancy and newborn photo shoot with a photographer local to you
*An antenatal consultation with a lactation consultant between 34 and 37 weeks
*A midwife-led pregnancy massage between 28 and 32 weeks
*A private session with a newborn sleep specialist at around 38 weeks
*A personalised pregnancy notes folder and birthing ball
Birth equipment included:
*Birth-pool hire, including the liner and kit
*TENS machine hire
*Entonox - commonly known as gas and air
*Optional hire of a birth sling
Everything is thoughtfully planned and coordinated, helping you feel calm, prepared and confident as your birth approaches.
The Gentle Birth Care Embrace
Calm, continuous support as your baby arrives
From 37 weeks of pregnancy, I will be on-call for you 24 hours a day until your baby arrives. You will know who to contact when labour begins and have the reassurance of a familiar midwife who already understands you, your preferences and your journey.
Your birth care includes:
*Calm guidance and reassurance during the early stages of labour
*Continuous emotional and practical support throughout your birth
*Evidence-based information to help you make informed decisions
*Respect for your choices, preferences and birth environment
*Complete midwifery care when you choose to give birth at home
*Support for water birth when this is part of your preferences
*A second registered midwife at your home birth, whom you will usually meet at around 36 weeks
*Birth-pool, TENS machine and gas-and-air provision when required
* Advocacy and emotional support if you choose or need to give birth in hospital
*Support for your birth partner so they feel informed and confidently involved
If you give birth in a hospital, the hospital maternity team will provide your clinical care. I will remain beside you as your familiar advocate and birth supporter, helping you understand your options and ensuring your voice remains at the centre of discussions.
After your baby arrives, I will stay with you to help protect your first moments together. This includes supporting skin-to-skin contact, your golden hour and the beginning of feeding, while ensuring that you and your baby are comfortable and settled.
I will return the following day to begin your enhanced postnatal care and remain available if you need reassurance between visits.
The New Beginnings Postnatal Embrace
Gentle care as you recover and settle into life together
The first days with your baby can feel joyful, emotional and overwhelming all at once. My focus is to help you feel rested, reassured and confidently supported as you recover from birth and get to know your baby.
Your postnatal care usually includes:
*Three to four home visits during your baby's first week
*Physical and emotional wellbeing assessments for you
*Newborn wellbeing assessments for your baby
*Support with bonding, feeding and everyday newborn care
*The newborn physical examination, known as the NIPE
*Day-five newborn blood-spot screening
*Feeding support from me throughout your first week
*A follow-up appointment with a lactation consultant at around four to six days, if needed
*Telephone and message support between visits
*Access to my Little Lifesavers digital baby first-aid course
*A postnatal recovery massage
*A newborn gift hamper
*A six-week Mummy MOT with a qualified practitioner in your area
*Signposting to trusted specialists, including pelvic-health, nutrition and perinatal mental-health services
At the end of your first week, we will talk about how you are feeling and whether you would benefit from further support. Extended postnatal care is available for up to four to six weeks and can be shaped around feeding, recovery following caesarean birth or simply having continued reassurance as you find your feet.
You do not have to navigate early parenthood alone. I will be beside you with calm guidance, practical support and space to talk honestly about how you are feeling.
Flexible payment options
You can pay for your care in full or through monthly instalments. We can discuss the available options during your gentle chat and agree arrangements before your care begins.
If you would like additional appointments or extended postnatal support, these can be discussed and added according to your individual needs.
INTRODUCING
The Full Embrace
Combined Midwife & Doula Care
The Full Embrace brings together complete independent midwifery care with the emotional, practical and nurturing support of a birth and postnatal doula.
You will receive everything included within Signature Embrace, alongside Rachel's Simple Birth and Postnatal Doula Support Package from The Womb Guardian. We work together to provide joined-up care, while each bringing our own professional role and experience to your journey.
Your combined care includes:
*Everything provided within Signature Embrace
*Up to 12 antenatal appointments and connections: ten with your midwife and two with your doula
*Time to build a trusting relationship with both members of your care team
* Coordinated preparation for labour, birth and early parenthood
*Your midwife on call 24 hours a day from 37 weeks
*Your doula on call 24 hours a day from 38 weeks
*Continuous midwifery and doula support during labour and birth
*Emotional and practical support for both you and your birth partner
*Protection and support during your golden hour
*Up to four hours of support immediately following your baby's birth
*Joined-up postnatal support as you recover and settle into life with your baby
Rachel currently provides in-person doula care across Norfolk and Suffolk. If you live elsewhere within my care area, I can discuss working with another trusted doula local to you.
Your investment: £10,000
Monthly payment options are available.
A unique service you can trust.
Kind words from families I have supported
Krystel
I am incredibly grateful to have had Laura as my Midwife during my pregnancy and birthing experience.
She was amazing at creating a welcoming environment that allowed me to feel comfortable and supported always!
Throughout my pregnancy at the Midwife appointments Laura took the time to listen to my concerns and answer all my questions. Her knowledge of maternity care really made the whole experience special!
The support I received during labour was incredible. Laura was there every step of the way, providing encouragement and helping me through my severe anxiety and worries of the birth! For my partner also, she was a massive support!
After the birth Laura continued to check in on me and my baby, which was so lovely and needed! I highly recommend Laura to anyone wanting a caring and knowledgeable midwife.
Her dedication and passion for her work made our experience unforgettable, and we will always be thankful for the role she played in bringing our beautiful baby girl into the world. 🩷
Thank you Laura for everything you've done Xx
- Krystel, mother of four
Kimberley
Laura is an amazing Midwife, I couldn't and wouldn't fault her at all she's amazing, kind and caring and very patient.
She explains everything with such care and compassion and she has a kind soul and is great at her job.
She puts everyone at ease and answers every question you need or want to know. Laura helped me with my conditions and my anxiety and depression she's so patient with you not just as a patient but as an individual.
I've never met anyone in a Midwifery team as great as her and I would highly recommend her for anyone whether it be your first, second or even tenth time. I'd choose her any day of the week because she will be the biggest supporter, I couldn't be more grateful to have met her in my life, let alone have her through my pregnancy.
So thank you Laura for being such a wonderful Midwife, you outdo yourself every time, bringing the utmost respect and care to your patients. I wish you all the best in your endeavours.
- Kimberley, mother of two
Shamera
I was so lucky to have Laura as my Midwife for 2 of my pregnancies, as soon as I found out I was pregnant with my last, she was the only Midwife I wanted looking after me and my baby, she always made me feel comfortable.
I had C-Sections for both and she always made me feel instantly calm, she would go beyond what was expected, coming to appointments if my partner couldn't make it, she was always on the end of the phone no matter the time of day, even now eight months after, we still keep in touch, I'm so grateful she was part of my journey, she will always have a big place in mine and my families heart ❤️ 💙
- Shamera, mother of three
Frequently Asked Questions
If your question is not answered below, you are welcome to book a gentle chat. There is no pressure to make a decision during the call.
Question 1: How do I know which Care Journey is right for me?
You do not need to work this out alone. During a gentle chat, you can tell me what you are experiencing and what kind of support would help. I will explain the relevant options clearly so you can decide what feels right for you.
Question 2: Can I use a Care Journey alongside NHS maternity care?
Yes. Most Care Journeys are designed to complement the care you already receive from your NHS maternity team.
Some journeys provide clinical independent midwifery care, while others focus on education, emotional wellbeing, preparation or practical support. The description of each service explains what is included.
Question 3: Are appointments available online or in person?
This depends on the Care Journey you choose. Some services are provided online by telephone or video call, while others include appointments in your home.
The digital courses are self-paced and can be completed wherever and whenever feels convenient for you.
Question 4: Do the digital courses include personal support?
The digital courses are designed for independent learning and can be completed at your own pace. Individual midwifery support is not included unless this is clearly stated within the course description.
If you would prefer personalised guidance, I can help you choose a Care Journey that includes one-to-one support.
Question 5: Can I pay in monthly instalments?
Yes. Monthly instalment options are available for selected higher-value Care Journeys. Payment arrangements will be explained clearly before you commit to your care.
Short sessions and digital courses are usually paid for in full when booking.
Question 6: Which areas do you cover?
I provide in-person care across Norfolk, Suffolk, Essex, Cambridgeshire, Bedfordshire and Hertfordshire.
Availability may vary depending on your location and the Care Journey you choose. Online support and digital courses can be accessed more widely.
Question 7: What if I need more support than I originally booked?
Your needs may change during pregnancy or after your baby arrives. If you would benefit from additional appointments, extended support or a different Care Journey, we can discuss the available options together.
Any additional care and costs will be agreed with you before further support is arranged.
Question 8: Are you registered and insured?
Yes. I am a registered midwife with the Nursing and Midwifery Council and hold the appropriate professional and public-liability insurance for my work. I also hold an enhanced DBS check.
You are welcome to ask about my registration, insurance or professional memberships before booking.
Follow Me
Follow Us
If you would like to explore care that is personalised around you and your family, please get in touch or book a gentle chat. I will listen to what matters to you, answer your questions and help you decide which option feels right without any pressure to proceed.
See my Privacy Policy Here
Links
© Copyright 2026. Gentle Midwifery Norfolk. Powered by The Growth Nest